CULTURANZE

Trading culture for tourism

A network of holiday homes, B&B, farm holidays facilities offer an accommodation to people that work with culture (artists, scholars, researchers, ecc. ) in exchange of a cultural contribution (cinema, theatre, live music, talks, workshops, screenings, philosophical happy hours, science, storytelling, history, contemporary art..). 

Model

Model title
Trading culture for tourism
Location
Salento area / Puglia / Italy
For whom is it?
People that work with culture
a/ initiator
Culturanze
b/ provider
Culturanze
Start
2013
Type of duration
seasonal

Characteristics

Critical
3
Using culture as a payment system
Social
3
Promoting social exchanges
Participatory
4
Tourists become the active part of the cultural program
Responsible
3
Sustainable system of building a cultural program
Bottom up
4
Promoted by the local network of holiday homes
Inventive
3
Exchange as the new currency
Site-specific
3
Connected to Salento area
Educative
2
Promoting lectures and cultural exchanges
Local
4
Directly connected to the local economy and environment & society

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